Welcome to NRF Foundation, the research and education arm of the National Retail Federation. NRF Foundation is the retail industry's point central for retail career information to introduce and generate excitement about retail opportunities and the diversity of retail career tracks.

NRFF challenges, educates, and excites tomorrow's retailers. We are committed to ensuring a knowledgeable next generation of retailers by:

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Two Young Entrepreneurs Make a Retail Dream Come True
Our Retail Careers blog features two best friends opened their own "lifestyle" boutique in Philadelphia, after starting a wholesale clothing business while in college. These 30-something entrepreneurs design their own merchandise, manage all aspects of their retail business, and remain enthusiastic after one of the most challenging economic times in retail history. And, it all started because they had a passion for fashion. Read the interview.

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